Wednesday, September 12, 2012

I Can Now Admit I Like Taylor Swift

It took me a few weeks, but after sitting with Taylor Swift's music video for her latest single "We Are Never Ever Getting Back Together," I can now comfortably admit that I like both the song and the video. While she still painfully markets herself as a "Country" musician, I'm willing to look past that strictly because of the catchiness of the new track. The accompanying video took me a little while to cling on to, but now I can comment on it and give it the consideration it deserves. The Declan Whitebloom-directed video was shot in one continuous take, featuring Taylor doing a number of quick changes while we are distracted by her furry band. It's a cute video, with the singer treading lightly on being a pseudo-hipster (really? cable-knit walls?) but it's really cute and pretty darn creative. Check it out and watch out for Taylor's new album Red which is due out on October 22!

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